directional

marketing

you’ve got a list of contacts … now what? 

We strongly believe in creativity to initiate brand awareness and develop corporate identity in the marketplace. In many cases you’ve already done the hard part by participating in shows and now it’s time to reacquaint your customer with your products and services.

Don’t think of this as lead generation, because we are not selling you a list of potential. We are utilizing your client lists to re-establish the connections you’ve already made.

Unfortunately, you may not have the resources to design a marketing campaign without taking staff away from other duties. Someone has to run the business!

E-MAIL MARKETING:
What message do you send to rejuvenate those leads from OLD and COLD to … SOLD?

Let our design team create the perfect campaign to keep you top-of-mind and the first to call. Utilizing experienced promotional industry designers, we work directly with you to develop the best message and dynamic graphics to grab immediate attention.
  • Campaigns include development, launching, follow up and tracking

  • Campaigns are launched at preselected times per month to maximize visibility

  • Senior level designers develop and maintain your program

  • Ongoing modifications keep your campaigns fresh and interesting

  • Performance analytics update you on your email campaign daily

  • Our partnership is dedicated to helping you achieve greater success

Sure, you can send your own e-mails and we encourage you to do so one-on-one to specific people. However, when it comes to an e-blast or well-thought marketing campaign … let us reach the maximum capacity effectively and cost efficiently.

DIRECT MAIL:
Whether you’re building brand awareness, generating pipeline, getting the most out of events, onboarding new clients or creating advocates, direct mail is the extra “touch” that can make all the difference.

We’re still a touch and feel world and we can create that extra experience with a thought-provoking direct mail piece designed to enhance your brand. Plus, this is an extremely cost effective median that too many overlook. 
PRINT MEDIA:
From full catalogs to magazine ads, we can help you create a dynamic introduction or outstanding portfolio to best feature your products. Not everyone is attached to digital formats and often times a well-placed ad or graphically appealing catalog allows your customer to leisurely review your offerings.

Our design team has tremendous experience in designing, developing and delivering excellence – let’s talk about your potential.

let's get you started!

Thanks for submitting!

Bob Black, CEO

bob@blackboneconsulting.com

817-999-1758

Rick Tabone, CAS, CTSM, Chief Operating Officer

rick@blackboneconsulting.com

505-423-1575